The idea is to die young as late as possible. — Ashley Montagu — Friday July 25th — —

“What art does — maybe what it does most completely — is tell us, make us feel that what we think we know, we don’t. There are whole worlds around us that we’ve never glimpsed.” Greil Marcus — Friday July 25th — —

“A wealth of information creates a poverty of attention.” – Herbert Simon — Friday July 25th — —

Denham x Tenue de Nîmes

Last week the official release of the first collaboration between Tenue de Nîmes  and our friend Jason Denham was finally here. With combined forces a special Double Dutch limited edition varsity sweatshirt was created. Triggered by vintage Japanese denim and chambray monogram fabrics, the Tenue de Nîmes ‘cross’ log is represented on the sweater alongside Jason’s ‘scissors’ and Amsterdam’s triple X logo as a tribute to Japanese textile. The sweatshirt’s design features a subtle twist that employs unconventional single-jersey gussets beneath the arms to increase comfort, movement and breathability. Overall spoken a clean, with subtle repeated grid pattern sweater was created for both men and women celebrating excellence in denim from Amsterdam.

We were triggered by vintage Japanese denim and chambray monogram fabrics and wanted to present our ‘cross’ insignia alongside both the Denham ‘scissor’ logo and the city of Amsterdam’s three-X’s icon in a way that evoked the feeling of those traditional Japanese textile monograms.

And according to Jason:

The project represents a natural meeting-of-the-minds for us. We both set up our operations in Amsterdam, which is fast gaining recognition as the capital of European denim. Plus we’ve both been close neighbors in Amsterdam’s Nine Streets creative district so it was high time we finally did something together.

This special edition will be available exclusively at  the Tenue de Nîmes and Denham stores, and is available online too.