Cabane de Zucca Daikanyama
We are fans of the work of Japanese architect Jo Nagasaka / Schemata Architects and recently the Tokyo-based firm completed another gem: the new space for Japanese brand Cabane de Zucca. Located in the Daikanyama area, the interior of the new store shows a continuing theme from the other recently opened Schemata-designed Cabane de Zucca in the renown Sibura Parco. The Daikanyama store shows a strongly executed industrial aesthetic with sharp geometry and familiar materials. Yet, what we are most drawn to in this particular store is the unique subtle (concrete-like) texture on the walls, floors and ceiling, created out of different materials. Next to actual concrete, textured wood and tremendous chromate treated steel plates and frames were used showing a similar aesthetic. It’s seldom that one sees such an extraordinary key element of a space integrated throughout different materials and furniture as superbly done by Schemata.
There were some obstacles in front of the entrance, including a level difference and a setback, and there is only one entrance open to the street. In order to create a more welcoming entrance area, we revised the program and made a gallery space that can be used in collaboration with other brands. Here we are introducing a new design element, which is display furniture made of concrete and formwork panels utilizing male/female connection.
The center of the new Cabane de Zucca space was obviously designated for product display, which is enabled by a bespoke chromate treated steel frame, where a selection of pieces have been hung from the frame itself or placed on shelves also connected to the structure. The other elements featured within store is the mentioned use of concrete and wooden formwork display furniture. Seen mainly lining one side of the walls, next to the overall aesthetic similarity, the material combination has also been utilized to create a male and female combination of clothes – relating back to the brand’s two collections.
A highly inspirational design!
Photography by Takumi Ota.
For more work by Jo Nagasaka / Schemata Architects see here.